Tuesday, 26 November 2013

Film Poster Construction

When I began to create my final film poster product some errors were made on my behalf as I accidentally deleted my photographs from the camera before uploading them, therefore I took freeze frames from my trailer shots that I thought would make an effective horror image and turned them into still images so I could then edit them in Photoshop.
 
Below are screenshots which I have taken through the process of making my film poster.

 
To begin editing my image I placed my selected image on a black background. I decided to use black as I thought this would be most effective to present the horror genre, also because black is a convention used in professional horror film posters.

 
I then used the paint brush tool available on Photoshop to blend the photo in with the black background and erase any of the original white background.

 
I then start to add my text. I began by position my main title which reads "welcome to the neighbourhood". I then selected a font, I decided on a font called "Oh no" which I downloaded from www.dafont.com, I decided on this font because it looks scary and creepy and links perfectly with the horror genre. I then selected the colour red for my text as it connotes blood, thus emphasising the fear.

 
I then went on to add more text. This time I positioned my actors names, I included these to make my product look professional. I then decided on a font. I didn't want to use the same font twice as I felt it would distract the viewer's attention away from the main title therefore I choose a different font from www.dafont.com which I felt still linked well to the genre, the font I selected is called "Requiem". I decided to change the colour of my two main protagonist's names to white and my antagonists name to red as I felt too much red would make my poster look too boring and plain therefore I decided to use a colour palette of both white and red.

 
I then added a catchy slogan which reads "Never trust a neighbour" this gives enough of the plot away to intrigue my viewer.

 
I then began to add information on actors, producers and directors, I did this because after researching a number of professional texts I found that they all included this information.

 
Then to give it more of a professional edge I added "coming soon" which is shown on most professional film posters.

 
I then added a 4 start rating to appeal to my audience and make them think it got high ratings and good reviews, therefore convincing them to go and see the film.
 
I then began to experiment with different effects on Photoshop and decide to make my main image black and white as I felt this gave it a more creepy look. Below is my final film poster.

 
After creating my first final film poster (shown above) I was unsure of whether it was effective enough in presenting the horror genre. Therefore I took two other stills from my filming that I thought were effected and created them into still images. I then edited them both and positioned them onto my poster and create two other separate posters (show below). I will now collect audience feedback for all 3 of these posters and see which one my audience finds most effective and this will be the one I will use as my final product.


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